KT TAPE is an abbreviation for Kinesiology Therapeutic Tape. It is a strong, elastic athletic tape that reduces muscle pain, increases mobility, and enhances athletic performance. KT TAPE is pre-cut so that it is fast and easy to apply. Just tear off a strip and apply it to the injured area. KT TAPE provides relief and support for muscles and joints and can be used to prevent or treat hundreds of sports injuries including Achilles Tendonitis, Tennis Elbow, Shoulder Pain, Ankle Sprain, Runner's Knee, Shin Splints, IT Band Pain, Back Pain, and Neck Pain. KT TAPE can be worn in the pool or shower without coming off.KT Tape is made up of reinforced 100% cotton sheathes designed to provide durability and increased strength. These cotton sheathes are embedded into weft yarn to provide uni-directional elasticity- allowing the tape to stretch in length but preventing the tape from stretching in width. These fibers ensure KT Tape will provide stable support without restricting motion.The box includes 20 precut strips attached together in a 16' roll. The precut strips are ready to apply out of the box- NO CUTTING REQUIRED. There is enough tape for approx. 10-20 applications per roll that generally lasts approx. 40-60 days based on usage. Also included is a step-by-step instruction on how to apply the tape.